Visual Research: An Introduction to..., Russell Bestley

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Add World of Books to your favourites and receive email newsletters about special promotions! General Interest Visual Research: An Introduction to Research Methods in Graphic Design

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Category: Books ISBN: 1474232906 Title: Visual Research: An Introduction to Research Methods in Graphic Design The Fast Free Shipping Author: Russell Bestley Publisher: Bloomsbury Publishing PLC Year Published: 2016 Number of Pages: 228 Book Binding: Paperback Prizes: N/A Book Condition: GOOD SKU: CIN1474232906G Item description

Packed with more than 200 colour illustrations, Visual Research explores a range of research methods that can be used by graphic designers and visual communicators in the development of clear and purposeful design solutions. The book introduces key terms and theories that underlie design research; examining the importance of visual grammar and design literacy, audience, communication theory and semiotics.

Each chapter features case studies that demonstrate how the use of research methods can form the basis of effective visual communication and design problem solving, eschewing end product analysis for a discussion of the way research feeds into the design process.

The third edition features new case studies in each chapter, updated design exercises and a new chapter on design-led tools and information design methods, in relation to both print and on-screen design.

Please note, the image is for illustrative purposes only, actual book cover, binding and edition may vary.

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