Discover the essential strategies to boost user engagement with data analytics and business intelligence (BI) in this comprehensive guide. While the importance of data analytics is widely recognized, many organizations struggle with low adoption rates, often due to frustratingly slow or nonexistent technology uptake. This book offers practical solutions to overcome these challenges by focusing on people and processes rather than just technology.
Avoid wasting time on dashboards and reports that no one uses. Instead, \"Delivering Data Analytics\" provides a step-by-step, technology-agnostic process designed to transform organizational data culture and secure buy-in from users and stakeholders at every stage of the project. By integrating agile, UX, and change management principles, this guide helps ensure analytics initiatives are embraced and effectively utilized.
The book details how to succeed in building trust with stakeholders amid organizational politics, ambiguity, and engagement hurdles. It includes case studies, templates, checklists, and scripts based on the author\'s extensive experience in analytics and data visualization. Covering the full cycle from requirements gathering and data assessment to training and launch, this resource aims to foster lasting adoption, trust, and most importantly, actionable business value.
With its clear, practical approach, \"Delivering Data Analytics\" serves as an invaluable roadmap for creating user-centric analytics projects that deliver measurable results and drive organizational success.
- Brand: Kogan Page
- Author: Nicholas Kelly
- Title: ABIS_BOOK
- Genre: Business & Economics
- Format: Paperback
- Language: English
- Publication Date: 2021
- Pages: 232
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